Who is Firebrand?
We are a Technology company that helps publishers make books SUCCEED!
We have been helping publishers manage their internal workflows, digital distribution, and marketing efforts for over 30 years. Our technology solutions touch the lives of thousands of print, ebook, and audio professionals every day.
Our unique, community-focused approach gives our clients more than just tools and support, it helps create an optimal atmosphere for innovation and product success.
Publishing Data Trends You Can Act On
Fall 2020 – A short investigation of some of the most important data trends currently impacting the publishing industry.
Firebrand’s Full Suite of Publishing Tools
The Firebrand Family:
The people at Firebrand really know publishing. They have all of the technical knowledge and experience, of course, but they know publishing inside and out and can speak to us in our own language. They also have a depth and breadth of experience and a genuine interest in the future of the business. All of this together makes them not only a great vendor, but a valuable resource.
Jana Faust Manager, Digital Assets and IT, University of Nebraska Press May 19, 2016
We chose to work with Firebrand on the strengths of Title Management as a flexible, configurable product and project management tool and Eloquence as a rock-solid way to get our publications to market. As a publisher of both books and journals, we needed a system that could support many types of publications and that could grow with us and our business, and Title Management fit the bill. What we didn’t anticipate, and now greatly depend on, is the strong community that comes with working with Firebrand. Firebrand participates fully in the publishing industry, not just as vendor in an exhibit hall. They bring ideas, best practices, and innovations back to the user community, and we benefit tremendously from the experiences of the wide variety of publishers who use their tools and services.
Allison C. Belan Director of Digital Strategies and Systems, Duke University Press May 19, 2016
Firebrand has provided a solid foundation to support the growth of our publishing operation. Before our implementation of Title Management, product information was spread throughout our organization. Title Management has centralized our product information, which has led to improved accuracy and communication across our company. Firebrand has also provided powerful tools for our marketing team, allowing us to communicate more effectively and efficiently with our trading partners through Eloquence. In addition to providing the infrastructure for our publishing and marketing operations, Firebrand provides solid support. Our team has been impressed by the Firebrand consultants; their knowledge of the publishing industry and understanding of the challenges companies like ours face gives them an ability to develop solutions that solve our business needs. Title Management, Eloquence and the support we have come to rely upon from the Firebrand team has played a key role in growing our product line and supporting our transition from print to digital.
Shannon DeProfio Vice President, Publishing, Goodheart-Willcox May 19, 2016
Eloquence continues to perform well for us, and we’ve experienced real growth in our market penetration and coverage. It has made a big difference in getting our metadata to our business partners in a timely and accurate fashion.
Christopher Leonesio Editorial and Production Director, Harvard Education Press May 25, 2016
Two years after a very successful installation of Title Management, I can unequivocally state that Firebrand has lived up to their commitments and we look forward to a long and productive relationship.
John Donatich Director, Yale University Press May 25, 2016
This is perhaps the most successful software implementation project we have ever had at Yale University Press. Firebrand has done an exceptional job.
John D. Rollins Deputy Director, Yale University Press May 25, 2016
Having had a hit and miss relationship with our data feed and its’ updates and accuracy, the move to Firebrand has been a grand slam. Besides the savings realized in (personnel) time managing our content delivery, Firebrand has opened the door to new, and profitable, relationships. Our customers are happy, informed, able to offer current content on time, and reporting has become clear and concise.
Bob Hetico Sales Director, Wm. B. Eerdmans Publishing Co. May 25, 2016
Simon & Schuster has been working with Firebrand for almost 20 years. Their responsiveness to our needs and their general flexibility to the changing publishing environment has always been excellent.
Anne L. Davies Chief Information Officer, Simon & Schuster Publishers May 25, 2016
In the old days, Acquisitions lived on its own—maintaining spreadsheets for everything imaginable. Now, using Acquisitions in Title Management, we are integrated with the rest of the press and, when we are ready, can approve projects and automatically create title records for the rest of the press to see. Our Acquisitions process is more streamlined and the acquisition status reports give us the view of our projects when and how we need it. We can’t live without it!
Lindsay Toland Senior Acquisitions Administrator, Yale University Press May 25, 2016
Firebrand Technologies’ Eloquence Metadata service facilitates the delivery of accurate, timely product data from publishers to down-stream users. I have long admired Firebrand Technologies’ contribution to data integrity. I can give you no better testimony than to tell you our two publishing divisions, Sterling Publishing and Barnes & Noble Proprietary Publishing, are both Firebrand Technologies shops.
Joe Gonnella Vice President of Inventory Management & Vendor Relations, Barnes & Noble May 25, 2016
I also want to say again how helpful, supportive and productive we feel our time at NetGalley has been. As we begin to explore other platforms of promotion, from Kirkus, to author buzz, to Goodreads, your customer service has been by far nothing short of amazing.
Robyn Mundell author of Brainwalker August 29, 2016
The NetGalley community is fair and transparent with their reviews, responsive to collaboration, and an invaluable resource for generating early reviews on Amazon, Goodreads, blogs, and social media which carry a lot of weight with general consumers. We value our relationship with NetGalley and their members very highly.
Corrin Foster Marketing Manager of Greenleaf Book Group August 29, 2016
As a blogger, as a librarian and as an educator I’m so pleased to have discovered NetGalley. It’s a great tool for discovering new titles and having the chance to evaluate them. As economies grow tighter for book buyers and as professional librarians become endangered species it is so helpful to be able to read and review new titles without making expensive mistakes and doubly pleasing when I find a gem and am able to recommend it for purchase!
Bookaholic on Tumblr August 29, 2016
FlightDeck is a great new #eprdctn tool, complete with retailer grids, to analyse your ebooks from several angles. It is an indispensable part of my workflow.
Laura Brady Brady Type August 29, 2016
Amazing! I’m overwhelmed by the range of information this tool smoothly provides. I can see FlightDeck becoming very addictive.
Mark D’Antoni eBookDesignWorks August 29, 2016
…without my FlightDeck I’d be in for a hard landing, I can tell you… the whole thing has just been fantastic for us.
Trond Knutsen University of Hawai`i Press October 7, 2016
I’ve been a Firebrand customer for seven years, and the Community Conferences have always been where I’ve made the biggest leaps in my TM skills. Not to mention that, I’ve always come away with a fresher understanding of trends in metadata and very often strategies I can put into practice immediately to give sales a boost.
JD Wilson Director of Marketing and Sales, Northwestern University Press February 21, 2018
Having correct metadata is so extremely important and Firebrand and Eloquence on Alert are continuously working to help us keep the metadata clean and accurate. For our small publishing house, EOA has allowed us to check our digital trading partners continuously for correct metadata while having a small staff.
Melissa Wade Digital Sales Manager, Our Daily Bread Publishing September 17, 2019
…a ridiculously awesome tool
Joe Hauer, Product Development Executive, BarCharts Publishing September 23, 2019