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Episode 35: Mary Carlomagno on Book Visibility

Episode 35: Mary Carlomagno on Book Visibility

BookSmarts Podcast
• 21 min
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In this episode of the BookSmarts Podcast, I welcome Mary Carlomagno, a publishing veteran and organizing expert, to discuss the evolving landscape of book publishing. As the director of sales and business development at Bowker, Mary shares insights into how Bowker's services, including ISBN management and innovative tools like Book2Look, can help both self-publishers and traditional publishers enhance their book's visibility and discoverability. We delve into the importance of clean metadata, effective online marketing strategies, and the resurgence of independent bookstores in today's market. Join us as we explore actionable insights that can empower you to sell more books in a competitive industry.