Episode 18: Robin Whitten on Audiobook Demographics and Quality
In this episode, Robin Whitten, editor & founder of AudioFile Magazine, joins us to discuss audiobook listener demographics and performance quality....
BookSmarts Podcast (4)
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Episode 17: Fran Toolan on Cybersecurity
Fran Toolan, CEO of Firebrand Technologies, joins me to continue the conversation about cybersecurity in the publishing industry. Fran pulls back the...
Episode 16: Nick Espinosa on Cybersecurity
The month of October is Cybersecurity Awareness Month, and this week’s podcast features Nick Espinosa, an expert in cybersecurity and network...
Episode 15: Updates on Keywords and Reviews
There are some changes happening around keywords and reviews at Amazon, so we take a few minutes this week to talk about them. Amazon recently...
Episode 14: Mary McAveney on Book Discovery
Mary McAveney, Chief Marketing Officer at Open Road Integrated Media joins us this week on the BookSmarts Podcast. Mary has extensive expertise in...
Episode 13: Alessandra Torre on Indie Author Strategies that Publishers Can Use
Alessandra Torre, CEO of Authors A.I. and BingeBooks and a NY Times bestselling Psychological Thriller and Romance author, joins Joshua to talk about...
Episode 12: Michael Cader on Challenges and Opportunities in Publishing
On this episode, Michael Cader, Founder of Publishers Lunch and PublishersMarketplace.com, joins me to talk about some of the challenges and...
Episode 11: Recent Kindle Changes: A+ Pages and the Death of the MOBI Format
Amazon has recently made two big changes to their publishing systems, and both of these changes will have an impact on publishers of all sizes. The...
Episode 10: The Need for Standards
Standards are an important driving force in every civilization. Standards help us all agree on how we define things, and provide opportunities for us...
Episode 9: Erik Nelson on Branding and Marketing
On this episode, Joshua talks with Erik Nelson, a friend and marketing consultant, about how publishers can approach rethinking their own branding,...
Episode 8: Everything You Wanted to Know About Keywords
Keywords are a popular topic among book metadata experts and book marketers, and publishers reach out to me all the time to ask for clarification and...
Episode 7: Andy Hunter on the Role of Independent Bookstores and the Need for Innovation
In this episode, Joshua talks with Andy Hunter, Founder & CEO of BookShop.org. Andy started BookShop out of a concern for the future of independent...
Episode 6: Clay Tablets and Metadata Overwriting
This episode starts with a story about clay tablets and builds a connection all the way up to a modern metadata issue. The story is about how a team...
Episode 5: Ian Lamont on Advertising and Direct-to-Consumer Sales
In this episode of the BookSmarts Podcast, Joshua talks with Ian Lamont, founder of i30 Media Corporation, about advertising on Amazon and Facebook,...
Episode 4: Drs. Rachel Noorda and Kathi Inman Berens on Book Discovery
In this episode Joshua speaks with Dr. Rachel Noorda (@rachellynchase), Director of Book Publishing and Assistant Professor in English, and Dr. Kathi...
Episode 3: Guy LeCharles Gonzalez on Being Data-Informed
This week, Joshua talks with Guy LeCharles Gonzalez (@glecharles), Chief Content Officer at LibraryPass, about how publishers can become more...