Metadata distribution is just the first step in selling your books; merchandising them is arguably more important. Merchandising is about more than just putting out some ads or scheduling author speaking events. Those are important, but you need to see through the eyes of your consumers, ensuring that the metadata you are sending out is properly represented by retailers. You need Actionable Market Intelligence and the ability to act on that intelligence quickly and easily.
Eloquence on Alert will amplify your merchandising efforts and add significant revenue-generating benefits to your books.
Eloquence on Alert augments Title Management and Eloquence on Demand, applying state-of-the-art data analysis to provide Actionable Market Intelligence about your books, metadata, and retail merchandising efforts in key retail channels.
By analyzing the marketplace carefully, Eloquence on Alert will highlight and auto-correct metadata issues, helping your product sales to surge.
Eloquence on Alert will:
Eloquence on Alert is currently in active beta. Each publisher selected for the beta program must be using Title Management v9.7 or higher and Eloquence On Demand Enhanced or Elite. If you are interested in participating in this program, please contact us.
Keyword and Audience Analysis Case Study
Excited to learn more about Eloquence on Alert? Register here for our overview webinar on Wednesday, February 8, 2017, 2-3pm ET.
This webinar will give you an overview of the entire Eloquence on Alert system. Learn how Actionable Market Intelligence on Notable Titles can impact your sales, what metadata and information the system watches for you, and other details about the service.
Doug Lessing (Firebrand) and Chris Sim (Kadaxis) will also present the results of a joint Case Study from Firebrand’s Enhanced Metadata Research project, with tips about how you can maximize your sales through the use of Audience Analysis and Keywords. Learn how Amazon uses keywords and keyword ranking for search. Understand how the audience, and what they say about your books in reviews and social media, is often as important as what you say in your metadata. Register today for this exciting webinar.