BookSmarts Podcast (ep. 45): Emily Lyman on Building Brand Trust

July 15, 2024

BookSmarts Podcast (ep. 45): Emily Lyman on Building Brand Trust Emily Lyman is the CEO and Founder of Branch & Bramble, an award-winning digital marketing agency for lifestyle brands. With nearly a decade of experience helping companies achieve tangible marketing results, Emily joins us on the BookSmarts Podcast to discuss… Read more

Metadata Minute (Issue #10): Children’s Book Metadata

June 24, 2024

You worked hard on creating the perfect children’s book for your audience, but are you including the 𝙗𝙚𝙨𝙩 𝙥𝙤𝙨𝙨𝙞𝙗𝙡𝙚 metadata to get it discovered by parents?? Read more

BookSmarts Podcast (ep. 44): Tyler Carey on the Modern Challenges of Publisher Workflows

June 17, 2024

BookSmarts Podcast (ep. 44): Tyler Carey on the Modern Challenges of Publisher Workflows Tyler Carey is the Chief Revenue Officer of Westchester Publishing Services, LLC and has worked in publishing and technology for over 20 years. He joins us on the BookSmarts Podcast to discuss how Westchester Publishing Services helps… Read more

Top 5 Challenges Facing the Book Publishing Industry Today (& How the 2024 Publishing Innovation Forum can help!)

June 11, 2024

The publishing industry is always changing, and is very different now than it was even five years ago. That’s why the Firebrand Group introduced the Publishing Innovation Forum—to educate publishers on how to adapt to the many changes of the industry and learn to thrive. Here are five critical challenges… Read more

Metadata Minute (Issue 9): Top 3 Keyword Myths for Book Publishers

May 28, 2024

Ready to give your audiobooks the spotlight they deserve!? 🎧📚 Learn how to boost audiobook sales and visibility with enhanced metadata from our metadata expert, Joshua Tallent. Read more

Everything You Need to Know About the 2024 Publishing Innovation Forum

May 21, 2024

Everything You Need to Know About the 2024 Publishing Innovation Forum As book publishing professionals, we all rely on constant adaptation and innovation to thrive in an evolving publishing landscape. That’s why the Firebrand Group is presenting the Publishing Innovation Forum– designed for the ENTIRE publishing industry. What exactly is… Read more

BookSmarts Podcast (ep. 43): Beat Barblan on the role of Bowker in the Industry

May 20, 2024

BookSmarts Podcast (ep. 43): Beat Barblan on the Role of Bowker in the Industry Beat Barblan is the General Manager of Bowker, the official ISBN agency for the United States and Australia. As a senior level publishing technology and international standards executive, Beat joins us on the BookSmarts Podcast to… Read more

Metadata Minute (Issue 8): Ebook Metadata Essentials

April 29, 2024

Metadata Minute (Issue #8)Ebook Metadata Essentials The Metadata Minute is your monthly guide to boosting book sales and visibility by mastering metadata elements! Whether you’re an author, publisher, marketer, or industry enthusiast, “Metadata Minute” has something to offer everyone. 🔍What to expect: Insights from industry experts Tips and techniques to… Read more

BookSmarts Podcast (ep. 42): Marika Flatt on Book Publicity

April 15, 2024

  Marika Flatt is the owner and founder of PR by the Book, an Austin, Texas-based publicity firm. She is a regular speaker in the book industry regarding marketing and publicity and joins us on the BookSmarts Podcast to discuss book publicity tips for both publishers and self-published authors, as… Read more

From Stress to Success: The EasyCatalog Solution for Publishers

April 9, 2024

From Stress to Success: The EasyCatalog Solution for Publishers If you work for a publisher who utilizes catalogs, you surely understand the stresses that come alongside creating them, including making sure all the necessary information is included AND up to date, along with managing the never-ending design and printing processes,… Read more

Metadata Minute (Issue #7): Audiobook Metadata Essentials

March 25, 2024

Ready to give your audiobooks the spotlight they deserve!? 🎧📚 Learn how to boost audiobook sales and visibility with enhanced metadata from our metadata expert, Joshua Tallent. Read more

BookSmarts Podcast (ep. 41): Jane Friedman on Spotify Audiobooks & Author Earnings

March 18, 2024

As BookNet Canada’s ONIX subject specialist, Tom joins the BookSmarts Podcast to discuss ONIX best practices in detail, as well as some of the issues seen with how sales rights and market data is being delivered from a Canadian perspective. Read more

The Difference Between Title Management Lite and Enterprise

March 18, 2024

In the spirit of love month, we delved into the enchanting world of hashtag#Romantasy — the hottest🔥genre in fiction right now! We learn why romance novels saw a staggering 52% growth in sales in 2023,🌹define what sets Romantasy apart from other genres, as well as which generations are driving the genre. Read more

Qualitative vs. Quantitative Metadata (Metadata Minute)

February 26, 2024

Knowing the difference between different types of metadata can help deepen your understanding of a buyer’s journey. 📚 Learn about qualitative and quantitative metadata from our metadata expert, Joshua Tallent. Read more

BookSmarts Podcast (ep. 40): Tom Richardson on ONIX Best Practices & Standards

February 20, 2024

As BookNet Canada’s ONIX subject specialist, Tom joins the BookSmarts Podcast to discuss ONIX best practices in detail, as well as some of the issues seen with how sales rights and market data is being delivered from a Canadian perspective. Read more

The Rise of Romantasy

February 14, 2024

In the spirit of love month, we delved into the enchanting world of hashtag#Romantasy — the hottest🔥genre in fiction right now! We learn why romance novels saw a staggering 52% growth in sales in 2023,🌹define what sets Romantasy apart from other genres, as well as which generations are driving the genre. Read more

How to Write Better Book Descriptions (Metadata Minute)

January 29, 2024

How long should your book description actually be? 📚 How do you write book descriptions that entice viewers to purchase? Here are some tips from our metadata expert, Joshua Tallent, to help you boost sales with your book description! Read more

BookSmarts Podcast (ep. 39): Kathi Inman Berens & Rachel Noorda on Gen Z & Millennial Survey

January 29, 2024

According to a report released by the American Library Association, Gen Z and Millennials are visiting public libraries at higher rates than previous generations, and also prefer print books over other formats. Dr. Kathi Inman Berens and Dr. Rachel Noorda from Portland State University authored this annual survey to capture how these younger generations read and discover books. Read more

2023 Publishing Recap: Industry News, Statistics & Predictions for 2024

January 16, 2024

2023 Publishing Recap That’s a wrap on 2023! As the new year finally begins, here are some highlights and important things to know or remember from the past year, as well as what your publishing colleagues are predicting for the future! We’ll go over lawsuits and concerns regarding artificial intelligence,… Read more

How Flywheel Increased Projected Sales by 8% for Pilot Participants (Metadata Minute: Issue #4)

November 27, 2023

In order to test our new service, Flywheel, and ensure its success, we partnered with publishers over the course of the last two years to gather data that proves we can do what we say we can—which is choosing the right titles at the right time to optimize their overall potential. Read more