2017 Firebrand Master Class

September 19, 2017
New York City


Feedback from our clients shows that practical, in-depth training is essential to their effectiveness in using Title Management and Eloquence.

So, join us in New York City on Tuesday, September 19th, for two presentation-style workflow and functionality training sessions, with a lunch break in between. Interested? Read the agenda below to find out more.

Want to make the trip to NYC even more beneficial? On Wednesday September 20th, the day after the conference, we are scheduling one-on-one meetings with our clients. These 1-2 hour time slots can be used to discuss any number of things, including but not limited to:

  • A discussion of upcoming system upgrades,
  • Conversations about new services you are interested in,
  • Information about possible system enhancements,
  • Targeted training on anything we do, including Eloquence, Title Management, etc.,
  • A services and functionality review (refresher on what your system is configured to do),
  • A real-time metadata assessment,
  • …or anything else you can think of!

If you are interested in reserving a spot, please sign up here.

9:00 am – 12:30 pm
The Ultimate Insider’s Guide to Title Management 
9:00-9:30 – Version 10 Sneak Peek
Get a sneak peek at the new and impressive changes we are making to Title Management version 10 before anyone else! This release will include a host of improvements and features that you will not want to miss.
9:30-9:40 – Quick Tip: Misc Items on Title Tabs
Learn how you can add miscellaneous items and dates on all title tabs including Formats of Work.
9:40-10:15 – Master Acquisitions and Master Works
Title Management allows you to combine multiple Acquisition Projects and titles into a single group for tracking P&Ls and schedules, as well as creating a single contract that covers the entire group. These Master Acquisitions and Works can be very helpful for managing large groups of projects and series of titles. This session will include an overview of this functionality, as well as workflow tips and recommendations.
10:15-10:30 – Break
10:30-10:40 – Quick Tip: Setting Dates for Multiple Projects/Titles
Learn how to set dates for multiple titles or projects at the same time.
10:40-11:25 – Creating Production Efficiencies
The Production module in Title Management provides publishers with robust tools for managing different printings and creating purchase orders. In this session, we will show you how to expand your use of this system with Express (multi-product) POs and Shared Component POs. We will also talk about how to create and manage Spec templates, which can make your production workflows even more efficient.
11:25-11:35 – Quick Tip: Create Project Updates
Learn how to copy your Current project or any projects related to that Current project
11:35-12:05 – Automated Keyword and Price Imports
What can you do when you have a list of prices you want to update all at once in Title Management? Or if you received a list of keywords from Kadaxis and you are worried about having to type them in by hand? This session will show you how you can bulk import prices and keywords for a list of titles.
12:05-12:30 – Stump the Chump
Take on the challenge! Send us your toughest Title Management questions and workflow challenges before the Master Class for our team to address during the session. Have a workflow challenge you can’t seem to solve? Not sure how to use a function in the system? Need a refresher on something? Send your challenges to info@firebrandtech.com.
Who should attend: Executives, Managers, Editorial, Production, Sales, and Marketing.

12:30 pm – 1:30 pm
Special Lunch Session: Creating High-Quality Metadata
Whether you are coming to the morning session or the afternoon session (or both!), join us for a special working lunch session about metadata quality. Learn more about:
  • Recommended and required metadata fields.
  • Getting the most discoverability with the least investment.
  • Using HTML to up your formatting game.
Bring your own burning metadata questions, and get practical advice, examples, recommendations, best practices, and more.

1:30 pm – 5:00 pm
Eloquence Master Class
1:30-2:30 – Specializing Metadata Feeds
Specialized metadata and asset feeds are our forté at Eloquence on Demand. In this session we will show you how it is possible to make your partners happy by customizing the metadata, title set, and assets that you send out.
2:30-3:00 – Eloquence on Demand-Related Title Searches: How search criteria helps you in your Eloquence work
In this session we will show you how Title Management Search Criteria can be used to help you hone in on critical Eloquence information. Our searches can help you determine what you have done and what you have not done, and if there were any issues along the way.
3:00-3:30 – Break
3:30-4:15 – Shortcuts for Title Management Users
In this session we will demonstrate a number of time-saving functions available to you in Title Management. These functions have saved users hundreds of clicks, and are sure to make your metadata management more efficient.
4:15-4:45 – Territories
As the world gets smaller and online selling gets easier, providing detailed and accurate information about your territorial rights is absolutely essential. In this session we will show you how to use Title Management to track your rights efficiently, with a focus on tips and tricks to make entering this data as easy and as accurate as possible.
4:45-5:30 – What’s New in Eloquence on Demand
In this session we will present the latest features and programs that affect Eloquence on Demand users. We will cover a broad range of topics, including the Eloquence on Demand dashboard, Eloquence-to-NetGalley integration, mass-updating keywords, capturing contributor place data, and more.
Who should attend: Metadata managers, Editorial, Marketing, and Sales.
You will walk away from this conference with a deeper understanding of the tools you use every day.

Single session $99
Both sessions $175

Travel Information

The Firebrand Master Class will be held at:
TKP New York Conference Center
109 W 39th St, New York, NY 10018

We are not holding the conference in a hotel this time, so there is no requirement that you stay in a specific location. If you are coming from out of town and looking to save money, there are a few options you might want to consider:

  • There are some interesting, quirky hotels and hostels in Manhattan. That might be worth looking at. Pod51 is one such location. These may have shared bathrooms and small rooms, but the rates are going to be less expensive than other hotels in the area.
  • AirBnB has some great options in Manhattan at reasonable rates.
  • The TKP Conference center is one block from the Times Square-42nd Street Subway (Yellow-N, Q, R, and W), and is also very close to the Orange line (B, D, F, and M) and Purple line (7). Because of this, you are not limited to staying within Manhattan; you could potentially find accommodations anywhere along those lines.
  • The Firebrand team found some hotel rooms in Hoboken, right on the NJ Transit line, that are quite affordable. You might want to look in that area, as well.

If you have any questions about travel to the event, please feel free to send an email to Joshua.